Madison –
330 S. Whitney Way
608-238-5800
Milwaukee –
4615 W. National
414-212-8700
Racine –
4621 Washington Ave.
262-898-3900
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About insurance
How insurance works
How to choose an insurance company
Step 1: Gather information
Step 2: Decide how to buy
Step 3: Find the right insurance agent
Insurance-shopping tips
How to get started
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Insurance-shopping tips
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Shop around.
Choose a company and agent you can trust.
Look for agents and companies with good reputations in your community.
Check credentials. Contact the
Wisconsin Insurance Commissioner's Office
to make sure the agent is licensed in Wisconsin.
Do not buy on price alone; consider coverage and service too.
If someone quotes you a much lower price than his competitors, ask how he can offer this rate when others cannot.
Do not allow an agent to pressure you to make a fast decision. You are in control. Buy only the insurance you want and need.
Make your own decision.
Buy only the insurance you want and need.
Understand what you are buying. You deserve clear explanations.
Pay with a personal check or money order made out to the insurance company or agency.
If paying with cash is your only option, make sure you get a receipt listing the name of the insurance company.
Start here
Do not sign a blank application.
Fill out your application completely and accurately.
Get copies of everything you sign.
Keep copies of all proposals and examples.
Get all promises in writing.
When your policy arrives read it.
Call your agent if something doesn't look right.
A copy of your application will be included in your policy. Read it.
Call your agent if something doesn't look right.
If you are turned down for insurance, ask for the specific reason(s).
Ask for a “free look” period (usually 10-30 days) to give you time to read the policy at home and get a refund if you change your mind.
Publications about insurance:
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